LIMA — With a summer full of activities and running errands, Chief Markets is enabling customers to cross grocery shopping of their lists with the new Mobile Market.
The 24-hour Chief Markets on 890 S. Cable Road is the first store location to implement Mobile Market, a new service that delivers groceries to consumer’s cars.
“I see a lot of soccer moms and a lot of retired folks and people who are coming from the gym and don’t want to come into the store,” said Justin Long, Chief Markets store director. “It’s for soccer moms that are on the go and retired people who don’t want to go through the hustle and bustle of being in the store shopping. There is a demographic for about anyone for this.”
Through the chiefmarkets.com website, Chief Markets customers can shop for groceries. Once the items have been selected, customers choose the quantity. For items like fruits and vegetables, customers have the option to choose ripeness levels.
If the item is not available, customers can select the “best comparable” button which will suggest a similar item. The customer also has an option to select “no substitution.”
Customers fill their virtual carts and then check out. The check-out process requires customers to provide contact information. The store sends a confirmation email.
The service is available between 11 a.m. and 6 p.m. daily, and orders can be placed up to a week in advance. The first five orders are free, after which orders of all sizes are $4.95.
For pick up, customers park in designated spots, text or call the number on the sign and relay what spot they are in.
“We have one person doing the payment at your car and another putting the groceries in your car,” said Long. “So by the time you put your card in and sign off on it, you are ready to drive away.”
The company plans to implement Mobile Market at the two other Lima locations, but a date has not been decided.
Reach Camri Nelson at 567-242-0456 or on Twitter @CamriNews