Real Wheels: 1969 Cadillac Hearse finds new life as advertising magnet


By Merri Hanjora - mhanjora@limanews.com



Dan Fay, of Lima uses this 1969 Cadillac Hearse to advertise his business, American Pawn LTD.

Dan Fay, of Lima uses this 1969 Cadillac Hearse to advertise his business, American Pawn LTD.


Merri Hanjora | The Lima News

LIMA — Dan Fay, of Lima, purchased this 1969 Cadillac Hearse approximately four years ago. His employees brought it to the Lima Chevrolet Cadillac Charity Car Show.

The car was in bad shape at the time Fay bought it, so he went to work getting it fixed up and painted. Fay uses it to draw the public’s eye to his business, American Pawn, Ltd.

Old hearses do have enthusiasts. The uniqueness of the vehicle begs for stares from people going by. One popular Cadillac hearse, a 1959, was featured in the 1984 classic “Ghostbusters.”

Another popular hearse was the 1964 Cadillac hearse which carried the body of John F. Kennedy. The white Cadillac was sold at an auction in 2012 for $176,000.

Because of Cadillac’s long wheelbase, going into a commercial market was easier for the company. The commercial chassis included a strengthened body to help carry the extra weight of a hearse.

Dan Fay, of Lima uses this 1969 Cadillac Hearse to advertise his business, American Pawn LTD.
https://www.limaohio.com/wp-content/uploads/sites/54/2018/07/web1_RealWheels_1969CadillacHearse.jpgDan Fay, of Lima uses this 1969 Cadillac Hearse to advertise his business, American Pawn LTD. Merri Hanjora | The Lima News

By Merri Hanjora

mhanjora@limanews.com

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